Mad Cave Studios Donates $10,000 to Support Bookstores Affected by Hurricane Helene
By August Tales
Mad Cave Studios Leads the Charge in Post-Hurricane Recovery
Mad Cave Studios, known for its commitment to storytelling and community support, has stepped up in a big way. The independent publisher has donated $10,000 to the Book Industry Charitable (BINC) Foundation to assist bookstores and comic shops affected by the devastation of Hurricane Helene. The storm wreaked havoc across the Southeast, impacting businesses in states like Florida, Georgia, and the Carolinas.
Bookstores Struggle After the Storm
As Hurricane Helene barreled through, many beloved shops were forced to close their doors. Power outages, structural damage, and flooding affected communities such as St. Petersburg, Asheville, and Black Mountain. Sassafras on Sutton in North Carolina faced extended closures due to water damage, while Copperfish Books in Florida relied on local support to stay afloat amidst the destruction.
BINC, a nonprofit organization that helps bookstores and comic retailers during crises, has been a lifeline in rebuilding efforts. Since its founding in 1996, BINC has provided over $11 million in aid to more than 10,000 families facing hardships, including natural disasters, medical emergencies, and other financial challenges.
Mad Cave Studios’ Commitment to Community
“We know how essential these businesses are to the communities they serve,” said Mark London of Mad Cave Studios. “Our donation is a small step to help them recover. We stand with BINC and urge others in the industry to offer whatever support they can. These shops bring stories to life, and now it’s our turn to help them rebuild.”
Mad Cave’s contribution sets a strong example for the industry, but so far, other major publishers like Marvel, DC, and Image Comics have remained silent on relief efforts. The community is still waiting for these giants to join in supporting the recovery.
A Call for Industry Giants to Step Up
While Mad Cave Studios has admirably stepped forward, there’s been noticeable silence from some of the industry’s largest players—namely, Disney/Marvel, DC Comics, and Image Comics. As of now, none have made public announcements of contributions to support the retailers hit hardest by Hurricane Helene.
Mark London, CEO of Mad Cave Studios, captured the sentiment perfectly: “We are honored to stand with BINC and offer our support to help these retailers rebuild and recover. These businesses are at the heart of their communities, and we encourage everyone—especially those in the industry—to contribute what they can to keep them alive.”
Where’s Disney/Marvel and DC?
As beloved as Marvel and DC are for their superheroes, they also have a responsibility to show up when the real world needs saving. The comic book industry thrives on independent shops and retailers who promote their stories. Now, during this moment of crisis, fans and communities alike expect to see Disney/Marvel, DC Comics, and Image Comics join the cause. The industry giants must step up and contribute meaningful aid to the very shops that have fueled their success for decades.
How to Help
There are many ways to assist in the recovery of these vital community hubs. Whether you’re a publisher, author, or simply a book lover, your contribution can make a difference. To support bookstores affected by Hurricane Helene or to make a direct donation to BINC’s ongoing disaster recovery efforts, visit their official page for more details.
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